Social Media Portfolio
As a person who works on social media platforms, my scope of work focuses on content planning, copywriting, and content creation.
My role as a content planner is to strategize and plan the content that will be shared on Instagram. It involves understanding the target audience, defining the brand's messaging and objectives, and creating a content calendar to ensure a consistent and engaging presence on the platform.
If the monthly content plan has been curated, it will need its copy, such as copy on design or captions. Crafting compelling and engaging captions that effectively convey the brand's message is crucial to being a copywriter. My implementation media for copy are brand communication, brand packaging, design, content on feeds or Instagram stories, and captions.
My responsibility as a content creator is to create visually appealing content that aligns with the brand's identity and resonates with the target audience. This includes designing and editing images, videos, and graphics that are visually appealing, on‑brand, and optimized for Instagram.
At the end of these creative processes, I also monitor and analyze the performance of each piece of content, stay up‑to‑date with industry trends, and adapt strategies accordingly. Hopefully, it helps businesses and individuals effectively communicate their brand identity, engage their target audience, and drive meaningful results through the platform's visual nature and broad reach.
Social Media Activation
Campaign strategy, content planning, copywriting, and making captions for Handall Coffee in July 2022 ‑ April 2023.
Check out #SiapLebihAwal and #EveryoneCanBeHandall for the brand campaign.
Check out #SiapLebihAwal and #EveryoneCanBeHandall for the brand campaign.
Copywriting for Pitik Digital's content, making captions, and curating copy on Pitik's packaging design, Hi'Chick, in May ‑ June 2022.
The details of Hi'Chick processes, kindly check on my Behance.
Content planning, copywriting, and making captions for Youlth Coffee in February ‑ May 2022.
Social Media Management
Content planning, copywriting, and making captions for Kedai Botani in February ‑ December 2022.
Check out #edukopibotani for my education about coffee every month.
Check out #edukopibotani for my education about coffee every month.
Content planning, copywriting, and making captions for Museum Transportasi in February 2023 ‑ July 2023.
Content planning (Instagram Stories) and as a second admin for Smells Good Perfume in June 2023 ‑ present.
Content planning for Instagram (feeds & stories), copywriting, and making captions at Payu Coffee & Eatery in April 2023 ‑ July 2023.
Content creation, admin, and making captions for Rodjo Kopi in September 2021 ‑ April 2023.
