Leave Behind Material
Clif Bar Energy Bar
Clif Bar Energy Bar
A two-dimensional New Business leave behind.
Front: "Flavor That Fits Your Needs" as campaign slogan, photoshopped onto existing Clif Bar package design
Back: Review of the New Business presentation: Objective, Insights, Target Audience, Creative Strategy; designed to mimic nutritional fact sidebar on packaging
Front: "Flavor That Fits Your Needs" as campaign slogan, photoshopped onto existing Clif Bar package design
Back: Review of the New Business presentation: Objective, Insights, Target Audience, Creative Strategy; designed to mimic nutritional fact sidebar on packaging