This project condenses the content of a illustration kit created back in 2023 in collaboration with Colombian branding agencies MÁXIMA Brands and Divergente as part of a marketing campaing concept proposal for communications company WOM in the country.

My job consisted on providing the design team with a source of illustrative graphics meant to help with visually shaping the personality of this potential campaign aiming to celebrate fathers and mothers' day season through a energic and refreshed urban appeal.

Thanks for watching.