2D Motion Graphic For FINEST
Finest Wallet - Multilingual Motion Graphic Video
Project Overview
A motion graphic video for Finest Wallet, a cutting-edge multi-currency e-wallet. This project's main objective was to craft an engaging and informative video that introduces Finest Wallet, highlights its unique features, and guides new users on how to start using the service.
Objectives
Create Awareness: Introduce Finest Wallet as an innovative financial solution.
Promote Features: Emphasize the ease of use, security, and versatility of Finest Wallet.
User Onboarding Guide: Provide a clear, step-by-step guide for new users to register and use the service.
1.Conceptualization:
Developed a narrative aligning with Finest's branding and key messages.
Integrated multicultural elements to cater to a diverse audience.
Developed a narrative aligning with Finest's branding and key messages.
Integrated multicultural elements to cater to a diverse audience.
2.Storyboarding:
Created a dynamic storyboard to visualize the flow of information.
Focused on clear, engaging transitions between segments.
3.Design and Color Palette:
Utilized Finest’s brand colors (Red, Green, White, Gray, Black) to maintain brand consistency.
Designed sleek, modern graphics that resonate with the financial domain.
4.Motion Design:
Crafted smooth animations to ensure a professional and engaging viewer experience.
Incorporated kinetic typography for key messages, enhancing viewer retention.
5.Multilingual Adaptation:
Incorporated Arabic voiceover with a translated script in Farsi to cater to specific audiences.
Ensured cultural appropriateness in visuals and text.
6.Technical Execution:
Used Adobe After Effects, integrating with Illustrator for high-quality graphic elements.
Created two versions for different platforms: a 9:16 Instagram Reel and a 16:9 YouTube video.
Hard Skills Demonstrated
End-to-End Execution: Showcased my ability to handle all aspects of motion graphic design, from ideation to animation.
Branding and Design: Demonstrated expertise in creating brand-aligned motion graphics.
Language and Cultural Adaptation: Skillfully adapted content for multilingual audiences.
Final Product
Instagram Link: Engaging 30-60 second videos, demonstrating my comprehensive skill set in motion design.
Impact: The video has been well-received for its clarity, engaging design, and effectiveness in explaining Finest Wallet’s services.
Reflection
Personal Growth: This project was a testament to my ability to manage and execute complex projects single-handedly.
Client and Audience Feedback: Received positive feedback for both the creative approach and the technical execution of the video.
