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creative campaign - coway indonesia

creative campaign - coway indonesia

Project Summary: spearheading a creative campaign to introduce Coway, a leading Korean water purifier brand, to the Indonesian market. Leveraging our expertise in visual storytelling and market insights, we aim to position Coway as a lifestyle choice that transcends conventional home appliances. With an understanding of the brand's widespread adoption in Korea, our strategic campaign focuses on captivating visuals and messaging to enhance Coway's visibility in Indonesia. Our goal is to establish a lasting connection with the local audience, emphasizing not just a product but a transformative lifestyle choice that enhances well-being and everyday living experiences.

Category: Visual Identity  |  Requirements: client vision and value  |  Client location: Indonesia  |  
Photos: visual was on designer team, creative campaign was done by marketing team, mockup from freepik premium.

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creative campaign - coway indonesia
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creative campaign - coway indonesia

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