10 years of branding, creative & art direction for GIPHY. Be Animated.
Office designs brought our animated brand into a physical space: the logo exploded into communal seating, characters from our GIFs were printed on pillows, GIF diffusion adorned fabric accents, while knick knacks and animated neon riffed on animated self-expression and pop-culture ephemera.
Dark Igloo kickstarted GIPHY's original content library, shot the first Reaction Shoot™, watched some of our work attain meme status, directed brand videos, and set the styles that would guide thousands of commissions.
Creative Direction
Dark Igloo
Design & Animation
Dave Franzese
Dark Igloo
Design & Animation
Dave Franzese
Mark Miller
Brooke Bamford
Jake Longoria
Tj Freda,
Kyle Sauer
Kyle Sauer
Kati Rehbeck
Stephanie Stender
and everyone at GIPHY Studios.
Shout Outs
Alex Chung
Simon Gibson
Ralph Bishop
and Jess Judkins
for years of joyous collaboration
for years of joyous collaboration
Logo Commissions
