Having graduated over six months ago now it was time to really knuckle down and make something of all that hard work. The name came from someone who always told me to go that extra mile and push for what I wanted so it felt right to call it this as the name is something i couldnt and wouldnt forget.

The idea behind the ribbon which is two K's facing eachother with the letter e thrown in there to form this wrapping around symbol is to represent all the people within my team from photographers to web designers and even then graphic design guys like myself... The ribbon is bringing us all together to create an organised mess. The square within the design which is the eye of the 'e' represents the client... With all the design work happening around and outside the box the client is able to concentrate on thier business and not have to worry with the creative work happening around them yet they are still central and the heart of the studio.