This project entailed revitalizing the packaging for Dr. Jain's Ayurveda-inspired brand, renowned for crafting herbal skincare and wellness products. The design directive emphasized the need to contemporize while maintaining a strong connection to its Indian heritage.
To address this challenge, I meticulously crafted original illustrations, imbuing them with a sense of timelessness. The deliberately muted color palette pays homage to the brand's longstanding tradition, evoking a classic charm. Moreover, for the Aloe Vera Gel box, these subdued tones offer a strategic advantage, setting it apart from competitors typically dominated by vibrant greens and whites.
Packaging Design
Published:

Owner

Packaging Design

Published: