![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/349cf6197382415.662fb3c67f55a.jpg)
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![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/649208197382415.662fb9dfc1ae4.jpg)
OVERVIEW
Acme is a service led by people with years of experience and good reputation in the marketing industry. It acts as a bridge for enterprises to boost their online sales by way of tracking and data analysis.
IT TAKES A SPARK
TO START A FIRE
TO START A FIRE
Based on the brand’s key ideas, we created the concept: “The spark your business needs”, following the idea that the purpose of performance marketing is to boost sales based on numbers.
A bold & stacked typeface almost ready to ignite mixed with the sparking “A” was the best starting point to create this BOOMING identity.
A bold & stacked typeface almost ready to ignite mixed with the sparking “A” was the best starting point to create this BOOMING identity.
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/622785197382415.662fc2491164f.jpg)
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9ae36a197382415.662fc2490eba8.jpg)
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ba2df9197382415.662fc2490fdf5.jpg)
BIG NUMBERS!
Giving facts, being pragmatic and always have in mind “let the numbers speak” was a must. We wanted the brand to communicate in an emphatic and powerful way, without leaving aside being cool and metaphoric.
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/c39884197382415.662fe8cca04e5.jpg)
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/f7d56f197382415.662fc24910b61.jpg)
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/196b21197382415.662fc249110c3.jpg)
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/bf5c59197382415.662fc24911eb8.jpg)
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/87fc37197382415.662fc24910358.jpg)
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/21f119197382415.662fc2490f8dd.jpg)
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/32a95e197382415.662fc2490dd96.jpg)
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/1a925a197382415.662fc2490d53b.jpg)
![branding animation Cannon marketing Performance 3D ILLUSTRATION cartoon](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9e884d197382415.662fc2490e3d2.jpg)