Project Brief | Back-to-Campus Visual Campaign 2023 - "More Than Just..."
Tool | Adobe Illustrator, Canva (for animations)
Organisation | NUS Libraries, National University of Singapore (NUS)
Year | 2023
Returning to campus might seem routine for sophomores, but for freshmen, it's the thrilling beginning of their university journey. This moment is perfect for introducing them to the vibrant academic libraries and captivating museum at the University.
Seizing this opportunity, the marketing team has reimagined the NUS Libraries and NUS Museum under the theme "More Than Just...". They challenge the notion that these spaces are merely repositories of old books and artifacts. What makes them stand out? We invite students to "Scan to find out more" and discover the extraordinary experiences that await beyond the collections.
