![Mercury Marine boating](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/3f881c20299841.562e966aea0b9.jpg)
"Tested" is a series of 15-second commercials for Mercury Marine designed to stand out in weekend fishing shows. The assignment was to focus on features. I led the concepting on this series of quirky spots meant to grab attention with their humor and stay memorable with a single message per spot. In addition to concept development I oversaw shooting for several of the spots.