This is a sampling of the ceative content for print collateral, landing pages, advertising, email marketing and social media:
Photoshop/Illustrator/InDesign/Sphere CMS
 

The annual Tax Credit Campaign is the single largest fundraising campaign for JFCS. Aside from fundraising, the secondary goal was to appeal to younger generations and grow the organization's donor base. I decided to go in a more modern, edgier direction using grayscale with minimal color and to focus on one subject (disconnected youth), rather than bombard audiences with everything that the organization has to offer, which was the practice for the last 5 years and proved confusing for their audience. The design and messaging was concise, more impactful and helped JFCS to stand out within the local nonprofit arena. 

 

1. Mobile landing page   2. Fall Newsletter   3a.-3b.Fall Newsletter envelope   4-5. Print ads   6. e-blast  

7. Sponored FB ad   9. Print Insert Tax Donation Form