AAA is a national federation comprised of more than 50 individual clubs throughout the United States and Canada that provide all types of travel-related services, as well as offer a variety of insurance and financial products and services. I provided contract work for AAA’s Group Marketing & Administration Department at their AAA Michigan Headquarters.
AAA Group & Voluntary Benefits Program Collateral Reference Guide.
Part of my work for this client included organizing AAA’s different group marketing materials from different vendors into one quick reference 30 page guide that agents in the field used. I arranged their different marketing materials by type of product (including photos), description, size, correct usage and call to action into one comprehensive AAA Group & Voluntary Benefits Program Collateral Reference Guide.
AAA Group and Voluntary Benefits Program Powerpoint Presentation
I also created the AAA Group and Voluntary Benefits Program powerpoint that was distributed to agents in the field as part of their presentation. This master powerpoint was designed so each agent could configure and tailor it to match their client based upon their profession such as: Chambers of Commerce, Chiropractic, Dental, Engineering & Construction, Financial Institutions, Banks & Credit Unions, Legal, Medical, Optometry and Teachers.
Group Flyers for Agents, Core Products Reference Charts, AAA Membership Applications and Promotional Event Invitations
AAA Group Program brochures, letterheads & signage.
AAA travel tent cards
In addition, I also designed flyers for agents, created quick reference charts, membership applications tailored to different groups and organizations, brochures, travel stuffers, tent cards and signage. I assisted the AAA Group Marketing & Administration Department on their promotional events by composing flyers, invitations and maps.
