Print
Outdoor
The inspirational bottle
1. The objective behind this simple activation is to allow consumers to engage in Hayatna’s brand proposition of “Enrich your life with new experiences”.
2. The activation gets started at a point of purchase. A first batch of Hayatna bottles is specially designed with inspiorational messages printed on the bottle in white.
3. Every message is an idea of a new experience to live with the family.
4. Every time you drink milk, an experience is revealed.
2. The activation gets started at a point of purchase. A first batch of Hayatna bottles is specially designed with inspiorational messages printed on the bottle in white.
3. Every message is an idea of a new experience to live with the family.
4. Every time you drink milk, an experience is revealed.
Company: DDB Dubai
ECD: Firas Medrows
CD: Makarand Pati, Kartik Aiyar
Art Director: Anna Carla Raidi
Copywriter: Sarah salem
Illustrator: Ramy El Sakka
