Monotype
Print Design - Poster
Film advertising can excite, inform and inspire us to see movies. It conveys a visual shorthand of the movie that often makes our mind up in a few seconds as to whether or not we want to see the film. But more often than not, it conforms to a set of visual clichés, as mainstream movies seem to be getting blander with the overuse of Photoshop and vacant looking actors. In this project I created a new visual language for filmadvertising (for selected films made by Quentin Tarantino). One that relies on and relishes words, instead of falling back on the usual photographic imagery.
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