BRIEF
To create a packaging that will provoke tourists purchase the souvenir from the shop, Museum Label.
IDEA/EXECUTION
Singapore is known for Singlish, a local slang. Hence, for this task, I not only thought of the packaging but the souvenir too. Basically, inside the box there are magnetic words to be placed on magnetic cards to form the proper sentence structures. I illustrated the box in such a way that when the top part of the box is extended, the mouth will also enlarge. I created the character named Unlce Lim because I realise that every Singaporeans calls man older than themselves uncle.
