A W A R E N E S S A D
Posterheroes is a project by PLUG, a non-profit cultural association based in ITALY. PLUG was born from the synergy of people with different skills and experience, united in the common aim of raising the creative community and stimulate the debate on issues with strong social impact. Behind the scenes there are graphic designers, architects, students and other professionals.
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This ad was created for Posterheroes.org. It's purpose is bringing awareness to GMO's (Genetically Modified Organisms) and inform us that the nutrients we consume are not as pure and natural as we think to be. GMO's are injected with chemicals that make our food look aesthetically pleasing and enhance unnatural substances that harm our bodies.
