Transform
stop motion / advertising
Transform is a new concept by the design team at Dream.Love.Cure.
Dream.Love.Cure plan to use Transform as a platform to collaborate with other designers who design for environment sustainability. Transform aims to encourage to public to donate any old clothing or fabrics They no longer have a use for allowing the ‘transform” initiative to create
new innovative designs. As environmental sustainability is the focal point in Transform an identity needed to be created which strayed away from print media. The Story board of the ‘Transform’ Identity. Created by stop motion. The theme of rubbing out one outfit to create something new. Transform the old into the new.
