Expedia
Campaign: 'Give in to the desire'
Challenge: Encourage more people in the workplace to use Expedia
Insight: People who overwork become very inefficient
Solution: A campaign for the workplace aiming to encourage employees to use up their annual leave and reach their full potential in return
Virtual reality experience in the office: Virtual reality devices will be left in the workplace for the people to use in their breaks. It will transfer them to popular holiday locations, inspire them to take time off and book a holiday.
