Atira Women’s Resource Society is a local non-profit organization enforcing on anti-domestic violence against women. They provide education and housing to help women begin their new lives.

This Awareness Campaign includes iOS / Android user interface design,  campaign apparels and a series of three posters. The main page for the UI design has a popup ad,  providing facts about domestic abuse in B.C.  The ‘Help Us’ call-to-action button will direct the audience to the next page. This will inform them how many families they saved and motivate the audience to contribute to this campaign.  The model on the posters is a good looking woman with bruises on her face and body, indicating what are the impacts of domestic abuse are upon any women. ‘Don’t Be Ashamed, Don’t Cover, and Don’t Hide’ is the core messages that Atira wants to deliver to the victims of domestic abuse. The campaign apparel design uses the same slogan with the Atira logo so that women will know where to help and get help from. The aim of this awareness campaign is to raise awareness to the victims of domestic abuse and educate them to speak out and get help.