An advertising agency.
An advertising campaign.
Six women ... six men - twelve statements.
A calligrapher: Lorena.
The task.
Development of twelve different handwritings.
Individiually, unique, typically female, typically male, ...
The cut.
Effort too big. Costs too high. Client prefers a simple font.
The resumé.
Creativity has its value - today ... however ...
hmmm ...
by Lorena Mirbach MirbachDesign / TAS Hamburg
Brand Design Hamburg
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