Branding project to launch our own clothing collection.
Otso - The Spirit of the Bear
Seen in Scandinavian folklore as a friend, brother and forest cousin my bear inspired label was created to pursue a dream of producing stylish garments while allowing me to collaborate with my artist and illustrator friends. All our designs are either created by myself or mates of mine. With a percentage of profits going back into the artists pocket.
From growing up in the countryside of Holmfirth and Hebden Bridge and spending a lot of time in various cities across the globe, I felt a longing to create a streetwear brand, that was both at home in an urban environment and inspired by the natural world.
Bears are in touch with the earth and the cycles of nature. As are we – thats why all our Otso garments are ethically produced and where possible manufactured from organic materials.
Feel free to check us out at www.otso.clothing