Packaging design for Jordan travel toothbrush
Jordan's travel toothbrush GO! wasn't doing too well because the current packaging wasn't properly showing off the product. So they wanted the new packaging to showcase both the toothbrush and the toothpaste clearly.
There was two packs of toothpaste in the package, one already installed in the case,
and this needed to be visible to the customer.
Also, the pack needed to be easy to open for a customer on the go, without having to rely on scissors to open the package, which would be the case for the clamshell solution.
The product is for sale at pharmacies, drug stores, kiosks and grocery stores today.
Credits:
Nutcase Packaging Design
Marianne Nagell
Lena Sophie Dahlstrom
There was two packs of toothpaste in the package, one already installed in the case,
and this needed to be visible to the customer.
Also, the pack needed to be easy to open for a customer on the go, without having to rely on scissors to open the package, which would be the case for the clamshell solution.
The product is for sale at pharmacies, drug stores, kiosks and grocery stores today.
Credits:
Nutcase Packaging Design
Marianne Nagell
Lena Sophie Dahlstrom
