Packaging concept for Miller Coors. 96 oz. of pressurized beer for the Nascar crowd. Drink it, spray it on your friends or wife, or light it on fire. Eventually adapted the concept into wine as well. The flush bottle provides a pressurized canister able to evacuate its contents in a hurry. For drinking this can be at the beginning of end of a celebration, but either way you need to pour quickly and accurately.