Goya recently released their ready-to-drink chocolate powder named Goya Everyday. We were tasked to do name, logo and packaging studies for the brand.
Before the client decided on "Everyday" as a brand name, we came up with several other names and package design studies:
The client then decided to name the product "Everyday" and we applied the name to some of their pre-approved study.
Client then asked us to do a different approach and thus this final design was approved:
