World Cup Record
Panasonic sponsored ITV's coverage of the 1994 World Cup in America. We were asked to create a series of 'stings' to run in and out of the ad breaks for the whole tournament. We assembled a Panasonic dream team of kids with painted faces and shot 256 different 'stings' in a week. (A feat that got us in the Guinness Book of Records). There were four different films designed to be rotated throughout the matches relating to whichever teams were playing.
 All the edits were cut to the Official Anthem of the the tournament: 'Gloryland' by Darryl Hall & The Sounds Of Blackness
 Amsterdam | London
Dream Team
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Dream Team

World Cup sponsorship campaign

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Creative Fields