Future Cell: Private Labels
Future Cell specializes in producing, importing, marketing, distribution and service for mobile accessories in Israel and on global market. In 2016 Rocklin team was asked to carry out a complex task — complete redesign of the four company’s private labels.
These brands are aimed to cover customer’s needs in various segments, namely:
Vimax — a “basic” low-cost brand.
Sol! — a brand that addreses a younger audience.
Value — a medium-cost private label.
Mylo — Future Cell’s premium brand.
Sol! — a brand that addreses a younger audience.
Value — a medium-cost private label.
Mylo — Future Cell’s premium brand.
Vimax: a Small Thing That Gives Maximum Effect
Sol! — Sunny, Young, Energetic
Value — a Brand for Those Who Value Their Lifestyle
Mylo — Premium Mobile Accessories
