PSA Project - Be the bottle you were meant to be
A collaborative campaign by Cheng Zhang & Yawen Jiang
A stop motion campaign for advocating people to care and encourage the ones around them who are suffering from depression. I used water bottle and sodas as a metaphor to depict how depression patients disguise themselves and pretend to be okay. It is our job to pay more attention to our loved ones, so they will no longer need to struggle in the dark by themselves, so they can be the bottle they were meant to be.
A stop motion campaign for advocating people to care and encourage the ones around them who are suffering from depression. I used water bottle and sodas as a metaphor to depict how depression patients disguise themselves and pretend to be okay. It is our job to pay more attention to our loved ones, so they will no longer need to struggle in the dark by themselves, so they can be the bottle they were meant to be.
Collateral Piece - Poster
Collateral Piece - Poster (Metro mock up)
Collateral Piece - Statement T-shirt (Front)
Collateral Piece - Statement T-shirt (Back)
