Simon Miller is a US denim brand founded on the principles of Japanese fabrication and specialized in detail oriented washes. During my time at District Projects, I created an online strategy and designed the visual identity for their web shop. The overlapping imagery initiated by cursor hovering represents the brand’s characteristic layering technique; disappearing headers and a simple one-page design layout pay homage to Simon Miller’s vision of classic Americana.
For and with District Projects
Client: Simon Miller
Art-direction & Identity: Fanny Zintl
For and with District Projects
Client: Simon Miller
Art-direction & Identity: Fanny Zintl
