Change the world_
This brief has allowed me to expand my thinking and identify an issue that is important for me. Using my skills as a visual communicator, the task was to creatively and effectively communicate an associated message to an appropriate audience. The message has been communicated by visuals and text. This is a campaign for Pancreatic Cancer, with the aim of getting people tested and also informing them about this issue. The purple colour is relevant because it represents pancreatic cancer and the soft beige background helps the visual elements stand out and have an impact on the audience. Almost all patients are older than 45 years old, therefore the designs are not complicated which allows them to obtain a clear understanding regarding this campaign.
