NPR's Weekend Edition Rebrand

  • Weekend Edition Rebrand

    Client / NPR
    Concept / NPR’s Weekend Edition had been waiting patiently for a new brand mark for a while now. After nearly 30 years of the same logo, the flagship weekend show needed something that spoke more clearly to its blend of smarts and energy. With custom-made hand lettering — meant to resemble a pair of untied Chuck Taylors — our new brand mark is dynamic but relaxed, just like the listening mood of a Saturday or Sunday morning. Now, our weekend companion fits us better than ever.

    My role / Concepting, identity, art direction and design
  • Weekend Edition Logo 
  • Weekend Edition social media + apparel
  • npr.org Weekend Edition page
  • Weekend Edition team with tees