This course, also known as COM 320, covered the formulation and techniques of creative strategy. Along with copywriting for print and electronic media.
Description of Career Interests
Helping create connections between people is in the fabric of who I am. As a photographer, a volunteer leader, a student and a maturing professional, I recognize that at the core of any good work is connection. I am energetic, eager, willing to learn, and open to contributing to any aspects of a company. I really enjoy working with people and have developed excellent communication skills in many of my professional and volunteer roles. As a photographer for Bella Baby Photography during the past year and a half I had to not only be excellent at my artistic craft, but also market myself as a trustworthy person families could feel comfortable with and trust with their newborn child. Creating that trust through relationship building honed my skills of perspective taking, personalized marketing and remaining flexible and responsive amidst a busy hospital schedule. My work as Rotaract President and Entertainment Chair for the Relay for Life provided opportunities for me to address the needs of a varied group of individuals, providing meaningful opportunities for me to apply my skills as a person attentive to details and effective in leading mission-focused efforts, all while creating an atmosphere of fun. I’ve built my career in a variety of roles and I’m not only used to wearing many hats, I sincerely enjoy it; I thrive in an environment where no two work days are exactly the same. After college I would love to begin working at an advertising agency in Chicago with at least an entry level job. Down the road I would love to start my own freelance photography business as a side job and hopefully become part of the creative design team at an advertising agency.
Bremer Jewelry Campaign
Seton Montessori Summer Camp Advertisements
Maui Jim Sunglasses Ad Execution
Assignment Description: Choose a product and create THREE print advertisements in one campaign including sharp copy and design. I would like to see the design for the ads but I will not grade the design element. Develop a creative brief for your campaign. In the target audience section, please add what publications you would like these print ads placed in.
I did not take the photos that are used in these mock advertisements.