“Moths, Crabs, Fluids”: the visual identity for WRO Art Center
Designed for the opening of the Koszyki Hall by the WRO Art Center, at the invitation of the Griffin Art Space, the exhibition brings together artists who work with moving images, mobile forms, active systems and living organisms.
– Piotr Krajewski, curatorial introduction
The visual identity of “Moths, Crabs, Fluids” was designed together with the WRO Art Center. It consists of the main character, a hermit crab from Aki Inomata’s collection © “Why Not Hand Over a Shelter to a Hermit Crab”, merged with Roboto and Existence Stencil Light fonts.
The graphic design included:
– signboard at the entrance of Koszyki Hall
– outdoor light boxes and B1-B2 size posters
– descriptions of artworks (B1 size boards)
– A4 size exhibition brochures
– leaflets
– invitations
– map of exhibition
– print ads for magazines
– online marketing design