十二生肖与铺首结合的字体设计
合作者：陈倩娴，范诗琪
铺首既作为门把手也作为敲门物件，起着实实在在的作用，又能起到装饰、美化大门门面的艺术效果，还包含着趋吉避祸的美好寓意，简简单单的一个设计，却凝聚了我们的祖先无穷的智慧，铺首之美，历久弥新。并且对于铺首进行设计的人不多，但确有很多资料可以挖掘，研究，了解，这也是我们为什么选择它的原因。在对铺首一步步的深入研究中，最终发现与十二生肖结合比较合适。十二生肖与铺首的起源都与动物崇拜有关。生肖文化涉及人与自身、人与自然、人与人、人与社会等关系层面，深含思想观念，又密切联系实际。生肖文化全面反映各民族的风俗习惯、思维模式、伦理道德、价值观念、审美情趣等。他们两个的结合，具有活化的时代意义，动物利用价值的变化。生肖动物本能未改变，但实用价值，古今已大相径庭。民俗的式微、思想观念的变化，传统民俗失去存在基础和权威性。禁忌渐渐淡化甚至被遗忘。文化在现代不断开发创新，创造更高的经济价值，古老的生肖文化必将代代传承发扬。
合作者：陈倩娴，范诗琪
铺首既作为门把手也作为敲门物件，起着实实在在的作用，又能起到装饰、美化大门门面的艺术效果，还包含着趋吉避祸的美好寓意，简简单单的一个设计，却凝聚了我们的祖先无穷的智慧，铺首之美，历久弥新。并且对于铺首进行设计的人不多，但确有很多资料可以挖掘，研究，了解，这也是我们为什么选择它的原因。在对铺首一步步的深入研究中，最终发现与十二生肖结合比较合适。十二生肖与铺首的起源都与动物崇拜有关。生肖文化涉及人与自身、人与自然、人与人、人与社会等关系层面，深含思想观念，又密切联系实际。生肖文化全面反映各民族的风俗习惯、思维模式、伦理道德、价值观念、审美情趣等。他们两个的结合，具有活化的时代意义，动物利用价值的变化。生肖动物本能未改变，但实用价值，古今已大相径庭。民俗的式微、思想观念的变化，传统民俗失去存在基础和权威性。禁忌渐渐淡化甚至被遗忘。文化在现代不断开发创新，创造更高的经济价值，古老的生肖文化必将代代传承发扬。
Chinese Zodiac Design Project ／ Typography and illustration design
In recent years, Chinese traditional culture has been found a number of special value information and people started to pay attention on traditional culture.Chinese traditional door knocker named PUSHOU, which can be used to knock on the door. Also, when the owner went out, it could be used to lock the door in order to improve the safety. It is not only symbolizes the power but also plays a decorative, artistic effect on beautifying the entrance. Besides, it also contains a good sign of good fortune to avoid disaster and embodies the infinite wisdom of our ancestors.Nowadays, we can still see its image or deformable member in a variety of Chinese architecture.Although not many people expand on it , there are a lot of information can be researched and this is why I choose it.
In recent years, Chinese traditional culture has been found a number of special value information and people started to pay attention on traditional culture.Chinese traditional door knocker named PUSHOU, which can be used to knock on the door. Also, when the owner went out, it could be used to lock the door in order to improve the safety. It is not only symbolizes the power but also plays a decorative, artistic effect on beautifying the entrance. Besides, it also contains a good sign of good fortune to avoid disaster and embodies the infinite wisdom of our ancestors.Nowadays, we can still see its image or deformable member in a variety of Chinese architecture.Although not many people expand on it , there are a lot of information can be researched and this is why I choose it.
