Forget the 4.0: Redefine Artistic Success
The current system used to evaluate students at the college level is the Grade Point Average (GPA) system. Research shows that there are strong correlations between a student’s GPA and factors such as family income, ability, race, etc. It is important that we are conscious of this lack of accuracy when it comes to the current system of grading, especially within the context of creating art.
Forget the 4.0 addresses this discrepancy through a branded identity that existed in print, web, and installation formats, as documented below.