MORPH · URBAN CLOTHING · Enhanced design
Morph Enhanced is the second purpose of brand design for urban & minimal clothing line that mix two totally different cultures to release a new sense of fashion and establish a new standar of style that is rude as elegant.
This second purpose is a study to improve the design of that fictional brand i created before as self-learning work. The brand offers standard clothes with subtle and colorfull designs mixing the rude color schemes of urban and the most pure elegance and uniqueness. The old design used to be with a dark "corporative" blue as main color, making the brand oriented to the very serious people leaving the urban concept to much apart.
In this design, the dark blue is erased and replaced with a very light grey maintaining the neutrality in the graphic design being possible to establish an individual color-themed pages and graphics in line of the collection that Morph offers in that moment.
The main panel shows the relevance of the color in every gartment that MORPH design (see above). The logo stay in the wall as simple as it is. Straight lines, clean curves, mixing the two concepts that brand like to offer to it's potential clients.
After the image below this text, the design turns into more clear design to preserve the neutrality untill some specific collection have to broke it to show the colors of the shirts.
WEBSITE DESIGN PROPOSAL FOR MAIN PAGE
WEBSITE DESIGN PROPOSAL FOR AN SPECIFIC COLLECTION
SMARTPHONE WEBSITE DESIGN PROPOSAL
APP DESIGN PROPOSAL
Here is where the clients can find offers and acces to the last items launched easily
Here is where the clients can find offers and acces to the last items launched easily
SHOPING BAG AND CLOTHING TAG
THE LOGO
MORPH is a fictional brand part of a personal project of branding and creativity boost in order to learn about the topic that involve the brand design.
Morph (as named before) and by meaning, "metamorphosis", is a clothes brand that offers the concept of "Urban" combined with "Abstract" and "Minimalism" ideas and designs in all of it's products that can be Shirts, Sweaters, Jackets, Pants or Jeans.
Hope you like this work and consider to follow me at my instagram page @creative.triade for more updates in my projects or work.
I want to thanks all the pages and artist that did an awesome work offering his art in order to help others (specially when we are starting) as Mockup World, Unsplash and it's astonishing community, PixelBuddha and artists at Behance itself.
Remember to design and create to inspire others.
Thanks.
Remember to design and create to inspire others.
Thanks.
Disclaimer: this is a fictional brand created to self-learning. There is no kind of commerce involved. All the rights of the elements used in this projects are completely to it's creators. If you encounter any problem in this fictional project, contact me by direct message, please.
