Janice Tsang's profile

This is CHINESEFOOD

Janice Tsang
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Campaign event Chinese Food Change Perception adobeawards Poster Design Website Design Food Packaging
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This is CHINESEFOOD
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Chinese food is often perceived as greasy takeaway ordered from the corner shop while most of the different diversities of food are only available in Chinatown, London. 

This is a campaign event to promote the diversities of Chinese cuisine and to change the general public's perception on it. A series of posters and a website were designed with an intriguing tone of voice to generate interest and excitement, advertising the weekend food trucks that will bring Chinese food to your neighbourhood. 
Campaign event Chinese Food Change Perception adobeawards Poster Design Website Design Food Packaging
Campaign event Chinese Food Change Perception adobeawards Poster Design Website Design Food Packaging
Campaign event Chinese Food Change Perception adobeawards Poster Design Website Design Food Packaging
Campaign event Chinese Food Change Perception adobeawards Poster Design Website Design Food Packaging
Student brief.
This is CHINESEFOOD
Published:
Janice Tsang's profile

Owner

Janice Tsang's profile
London, United Kingdom

This is CHINESEFOOD

Campaign event to change the public's perception about Chinese food and to promote the diversities of Chinese cuisine.

Published:

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Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives