Tradition modern genießen / Enjoy tradition in a modern way – this catchphrase stands for traditional dishes of a regional and seasonal cuisine that is interpreted in a modern style. Based on the culinary idea, a corporate design was developed for the Rosengarten restaurant. All graphic elements refer to the tension between tradition and modernity and create a unity of food, ambience and design. Without referring directly to the traditional name Rosengarten / Rose Garden, elements were developed and combined that respond to the sensuality of a rose garden and thus also reflect the sensuality of great food. The word mark refers to the strictly geometric shapes of a garden, the original copper engravings from the 17th century on the traditional character and the craftsmanship of an outstanding cuisine.