SPARK 2013: Event Branding
Creative strategy and direction of large conference, SPARK 2013 – a $2 Million event with over 1100 attendees. In addition to the overall theme and branding of SPARK, there were five after-hours events which were individually branded.
Branding for SPARK 2013. This piece was the cover of a 48 page guidebook. Printed with a UV soft touch coating and a spot gloss on all of the colored elements.
Banners showcasing new technologies, programs and products
Party Branding
Five after-hours events at the conference. Each party had a unique theme which was developed collaboratively with the Marketing team. Art directed designers on the graphics/branding for each.
Speakeasy – 20's Prohibition-style party
Artwork at party entrance. Speakeasy – 20's Prohibition-style party
Overtime party. Sports bar themed.
Miami After Dark party, featuring Pitbull.
Fire & Ice after-party. Dance party with DJ.
The Study after-party. Cigar and whiskey bar.
