About client
This story is about developing of branding for my good friend who has
immersed in tea culture and now wants to tell everyone around about it.
Blagocha is an atmospheric place for tea ceremonies and a tea shop.
Blagocha is an atmospheric place for tea ceremonies and a tea shop.
About project
Starting working on this project, I sought to capture the traditions of Chinese
Starting working on this project, I sought to capture the traditions of Chinese
tea culture and their spiritual values. This project is the perfect balance between
ecologically clean product, modern lifestyle and traditions.
Colors
The harmony of nature and unity with it - that became the basis for the formation
The harmony of nature and unity with it - that became the basis for the formation
of the color palette. Using natural colors allowed to emphasize the spirit of the brand.
Decision
And I did it - I created a logo of two components, it is an authentic symbol from Chinese tea culture and an alphabetic sign with Old Slavic motifs. I found my inspiration in tea-ware, which became the main figure of the brand. Complete the visual image the twig of tea tree, which symbolizes the natural beginning of this tradition, and conveys its unique mood.
And I did it - I created a logo of two components, it is an authentic symbol from Chinese tea culture and an alphabetic sign with Old Slavic motifs. I found my inspiration in tea-ware, which became the main figure of the brand. Complete the visual image the twig of tea tree, which symbolizes the natural beginning of this tradition, and conveys its unique mood.
