NEON SIGN PUBLICATION
Nowadays Neon signs and light are used for different purposes, and this publication will be looking at how the neon sign in Hong Kong is slowly dim- ming. At the same time how effective is the neon sign in the past to cause company in Hong Kong to use them as an advertising tool under the fact that they know they are expensive to purchase.
the publication is presenting pictures of nightlife in Hong Kong; In the context of Hong Kong, neon signs are thus especially hard
to ignore, In their own right, they play the communicative role of typography, illustration and graphic design.
The cover was decided to cut it in half to represent the idea of showing the morning and night in Hong Kong, when it is morning the neon sign is off, showing it in grey to represent even though they are not buzzing in the morning but they, and when it comes to night time the neon sign is on, the city becomes full of passion and energy. “Lightning Bolt Stitch Bookbinding” has been used in here.
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