San’s Logic - Designer toy brand crowdfunding
Taiwan has one of the best railway systems in the world, especially it's subway system. Taiwanese are also renown to have great subway ethical awareness for example like giving seats to the needy, queuing up before entering the train or stand on the right side of the escalator and it has become a tacit understanding among the passengers. Unfortunately, there are still some who are ignorant about the tacit subway etiquette and bring inconvenience to many passengers. Hence, moving away from traditional ways like posters or TV media, we decided to produce "MR. SLEEPING BUDDHA" vinyl figure to create awareness among the ignorant Taiwanese about the importance of correct subway etiquette. The sleeping Buddha is wearing office wear with the business bag, and he took up the whole stretch of seats in subway ignoring the situation surrounding him hence create inconvenient to other passengers.
