areas : Campaign Launch
client : DBS Bank Ltd. GSMC & Wealth Team
roles : Art Direction, Design, Visualization and Brand Overview

cd: Vincent Lee, Derek Chia and Chris Lim
copy lead group head: Rachel Chu   co-art: Ivan Yeh

cco: Chris Chiu and Neil Johnson

A whole new approach to banking. Live more, bank less was our simple yet powerful promise.
After all, the quicker and simpler we make banking, the more time people can spend being with
those they love, and doing what matters most. And that’s what we focused on – more life, less bank.
Made possible with smart digital solutions.