Practical Prepper
Practical Prepper represents the group of people who prep for disasters like hurricanes, tornadoes, and ice storms. These are tragedies that we know will happen each year. I created the brand Practical Pepper and the logo that represents two upper case “P’s” on there side, as well as a house with a below ground bunker. The colors used are a grunge yellow with the dark blue which gives the over all look to the brand a bold one. There are not that many people who prep for disasters such as theses, and then there is a bold few who does. The site made for Practical Prepper allows that brand to sell products to help people prepare for potential catastrophes. The Book called 72 hour survival guide gives that family the chance to prep for any disaster and know what to do when it hits. Why 72 hours? That’s because statistics say that after the disasters, it will be 2 to 3 days before someone can be helped in a disastrous situation.
Date Completed
2015
Role
Art Direction, Design, illustrations, book binding, UX & UI
