Non-Edible Food Festival

  • Design Statement
    Fake food or food samples are non-edible models of food items. Originated from Japan, these models are usually used in restaurant displays to represent the available dishes. Exhibiting a collection of dessert models, Non-Edible Food Festival celebrates food design and the craftsmanship of food samples.

    Visual Language
    Three of the most favorite desserts in the world, cupcake, donut, and jelly, are put into three different snow globes. Just like those miniaturized scenes, the desserts are beautiful yet inaccessible. Saturated colors and artificial textures invite people to enjoy them more like non-edible crafts than real food.
  • Posters
  • Renderings
  • Jelly Poster
  • Donut Poster
  • Cupcake Poster
  • Festival Trailer
  • Cupcake Flipbook
  • Cupcake Flipbook
  • Jelly Flipbook