NONE is a virtual brand of tissue. In this era of consumption where our lives brim with various consumer goods, a lot of people are used to the overdraft, meanwhile some more are often buy more than what they really need. While current consumption concept keeps stimulating our desire to buy, it also causes large amount of waste. It seems that people have never been conscious of the commodity violence pervading this world. Nowadays, a lot of consumers tend to buy on impulse, and then they will suffer from the self-criticism soon afterwards. Given such situation, I would like to remind consumers of their excessive consumption behaviors through a filtration of large amounts of useless articles in our daily lives, and thus triggering the self-reflection of the consumers. This filtration also functions as a satire to those who have been pursuing the rampant consumerism, which is the goal and value of their lives.