OkCupid isn't an app for casual dating or serious commitment.
It's for those who have outgrown the drama of trial-and-error,
yet don't necessarily want to settle down, and still strongly
seek meaningful connection in an otherwise superficial world.
No points for guessing that this is a women-centric app.
It's for those who have outgrown the drama of trial-and-error,
yet don't necessarily want to settle down, and still strongly
seek meaningful connection in an otherwise superficial world.
No points for guessing that this is a women-centric app.
Here are two routes we devised for users who simply ask more of dating.
This was certainly one of the more fun pitches to have worked on.