TIKA
Tika is a beauty institution promoting precise gene-test based skincare concept. Gene – as the fundamental coding form of human-being - has an obvious similarity to computer programing. Inspired by this similarity, we took the basic brand graphic elements from computer programing and put it in a grid system that could grow in a systematic order.
Tika 是一家基于基因检测技术，主打精准护肤概念的美容机构。基因作为人体底层代码，与编程语言具有意象上的相通性。于是我们从编程代码的视觉形态中提炼图形元素，并以棋盘状的栅格系统，为视觉元素建立程序化的延展规则。
ART DIRECTOR: Zhang Lianggang 张椋刚
CLIENT: Tika
PRESENTED BY: CES 创元系（原奇点传达）
Tika is a beauty institution promoting precise gene-test based skincare concept. Gene – as the fundamental coding form of human-being - has an obvious similarity to computer programing. Inspired by this similarity, we took the basic brand graphic elements from computer programing and put it in a grid system that could grow in a systematic order.
Tika 是一家基于基因检测技术，主打精准护肤概念的美容机构。基因作为人体底层代码，与编程语言具有意象上的相通性。于是我们从编程代码的视觉形态中提炼图形元素，并以棋盘状的栅格系统，为视觉元素建立程序化的延展规则。
ART DIRECTOR: Zhang Lianggang 张椋刚
CLIENT: Tika
PRESENTED BY: CES 创元系（原奇点传达）
