2017 marks the 20th year of Nike Basketball in China. In March,
Nike China launched a new basketball spot “I Got Next” with W+K Shanghai,
to celebrate the fearlessness of young basketball players
and encourage more kids to step onto the court to be the next.
WIEDEN+KENNEDY SHANGHAI
Executive Creative Directors: Ian Toombs, Yang Yeo
Global Creative Directors Nike: Alberto Ponte, Ryan O’Rourke, Dan Viens
Creative Directors: Terence Leong, Shaun Sundholm
Art Directors: Raul Arantes, Timothy Cheng
Copywriters: Shaun Sundholm, Cook Xu, Liu Wei
Global Integrated Production Director: Matt Hunnicutt
Director of Integrated Production: Angie Wong
Head of Content: Bernice Wong
Senior Producer: Molly Tait Tanen
Freelance Sr. Integrated Producer: Jennie Lindstrom
Producer: Jiji Hu, Fang Yuan
Art Producer: Xuan Ong
Senior Planner: Leon Lin
Global Account Director: Chris Willingham
Business Director: Dino Xu
Associate Account Director: Jim Zhou
Sr. Account Executive: Shawn Kai
Project Manager: Nicole Bee
Business Affairs: Jessica Deng, Kathy Zhan, Amber Lavender
Senior Designer: Patrick Rockwell
Type Designers: John Yao, He Fan
Production Manager: Vic Zhang
Digital Imaging Artist: Changqing Lee
FA Artist: Austin Hu
