Concept: Color Moves You
Just like a dancer that comes alive in the spotlight, KICKS is at its best when decked out in Color Studio accents. This concept connects dance and color as creative outlets that are physically bold and intensely personal. And switching up dance genres, like switching up color, can instantly change the aesthetic and emotional expression. This video takes Color Studio into a more personal, human realm, as series of dancers transfer the “color” of their energy and vibe to Kicks.


Role:
- Concept
- Art Direction
- Storyboard
- Production

Product Video
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